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TABLE OF CONTENTS
CHAPTER 4 : TRAVEL AND TOURISM SECTOR 86
Introduction to Travel and Tourism Industry 87
The Importance of Tourism Industry 89
The Interrelationship Between the Hospitality Industry and TheTourism
Sector 93
Types of Tourism industry 96
Travel Trends and Characteristics of The Travel and
Tourism Industry 100
End of chapter question 107
End of chapter answer 108
CHAPTER 5 : PATHWAYS IN THE HOSPITALITY INDUSTRY 109
Career Pathways? 110
Career Opportunities at Operational, Supervisory, and Management
Levels in The Hospitality Industry 111
Career Pathways in The Hospitality Industry 116
Factors Motivating Workers In The Hospitality Industry 121
Herzberg's Two-Factor Theory of Motivation 122
Entrepreneurial Activities In Hospitality 128
Why Entrepreneurial Activities in Hospitality Industry Important? 129
Educational Pathways 131
Trends in Growth and Changes in Hospitality Industry 133
Positive Views of Career Prospects 136
Negative Views of Career Prospects 139
End of chapter question 142
End of chapter answer 143
