Page 30 - PUBLIC RELATION E BOOK
P. 30

TYPES OF CRISIS












         Natural Crisis
                                                                   Confrontation Crisis


           1                 Some  uncontrollable  hazards               Confrontation crisis arises when
                             caused by the environment or
                                       includes
                             nature
                                                  floods,
                             earthquakes,        tsunami,         5      workers enter into conflicts,
                                                                         coordination impairment,
                             cyclones,   etc.   For   the                internal disputes and
                             companies,   it   results   in              communication barriers. It
                             property  damage,  loss  of                 cluminates in strikes,
                             resources, disruptive business              disobedience, non-compliance
                             operations  and  distrupted                 and other forms of misconduct
                             supply chain.                               within the organization.

         Financial Crisis                                          Workplace Violence
         2      The organization sometimes                         6                   This is a serious problem

                                                                                       of employee misbehaviour
                gets overburdened by debts,
                shrinking its liquidity.                                               or disorder leading to
                                                                                       clashes and fights with
                This leads to bankruptcy, credit                                       seniors, the management
                overdue, non-repayment of                                              or among themselves.
                loans, etc.
          Public Health Crisis                                     Crisis of Organization Misdeeds
          3       companies  face  is  the  occurrence  of  a 7            This a fault from the
                  One  of  the  foremost  challenges  that


                                                                          certain strategies or
                  global  pandemic  or  the  spread  of  any              management’s end where
                  communicable      disease    which    can               decisions are undertaken
                  significantly disrupt business operations,              even after knowing its
                  leading to substantial financial losses.                hazardous repercussions on
                                                                          the organization and its
                                                                          people.


           Technological Crisis                                     Crisis of Deception
            4          The companies at times face                  8              The             management


                       technical issues like security                              circumvented  the  customers
                       threat, software malfunctioning,                            with  false  information  and
                       backup failure and machinery                                commitments  which  would
                       breakdown.                                                  never  be  met.  Also,  the
                                                                                   managers  tend  to  fiddle  with
                                                                                   the facts and data.

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