Page 7 - PUBLIC RELATION E BOOK

LEARNING OUTCOMES

Upon completion of this
Upon completion of this

chapter, students will be able
chapter, students will be able
to:
to:

Organize the management process and
. 1
1 1.O r g a n i z e t h e m a n a g e m e n t p r o c e s s a n d
.
m e d i a i n p u b l i c r e l a t i o n s a p p r o p r i a t e l y
media in public relations appropriately

2. Clarify the management process an
2. Clarify the management process and d
media in public relations appropriatel
media in public relations appropriately y