Page 4 - E-BOOK Event Management
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TABLE OF CONTENT






















                                                                             Acknowledgments

                                                                            Learning objectives



              SECTION A                                                               Synopsis


    Phases in Event Management


                    Initiation                          2


                   Planning                              4


                   Implementation                                 9


                   The Event                             10


                    Closure                           12


                   Tutorial                           15



                                                                     SECTION B


                                       Core Values of Event Management


                                          Continuous Improvement                                 19


                                          Creativity                      20


                                          Ethics                    22


                                        Strategic Thinking                            23


                                         Sustainability                         24

                                         Tutorial                        25


                                          References                        27
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